Old school
Classic odds
- American odds and the bet slip bettors already use
- A cash out offer on every open bet
- Runs on the operator's current odds feed and risk system
- The margin works the way it does today
Sportsbook · Exchange · Retail
Every bet has a price out of 100, every open bet can be sold, and every game has a live chart. The same screen runs on a licensed sportsbook or on a prediction-market exchange, with classic odds one tap away. It sits on top of the platform an operator already runs.
A simulated NFL week 5 is playing in real time, the same week as the pick'em demo. Switch between Classic odds, Prices and Exchange at the top of the board. Click any price to bet, and use Sell on any open bet. Two of your bets have automatic exits set, and you can watch them fire.
Three modes
Operators keep their current bettors on the odds they know, offer prices and selling to the players prediction markets are winning over, and turn on exchange trading in places where they have a partner for it.
Why now
Players are getting used to buying a price and selling when they want. The three biggest books have launched their own prediction products. Most other operators can't build two products, so they need one screen that works for both.
The operators who can't build this themselves: regional sportsbooks, casino sportsbooks, tribal operators, platform vendors with dated front ends, and media brands with an audience but no book. The biggest books build in house.
A defense against prediction markets without a second app, more margin from selling and parlays, cheaper players from free contests on the same account, and a reason for retail customers to download the app.
Figures are third-party projections and reports from 2026: Legal Sports Report, Blask, BlockEden.
Type a bet
Players write what they think will happen. The engine finds the games and markets, prices the combination, and shows it as a price or as odds. Parlays are where books earn most of their margin, and this makes them easier to build.
Beyond sports
Awards nights, reality TV, box office and music draw people who never bet on a game. The markets use the same prices, parlays and selling as sports. These are example markets, shown in whichever mode the page is set to.
Election and policy markets can run on the exchange version where the operator's partner is allowed to offer them.
Home screen
Players follow teams and keep their bets and contest picks on one account. The home screen shows what changed for them, and offers a bet where it makes sense.
Free pick'em and brackets bring players in at a lower cost than a signup bonus. When a player's pick has a bet to go with it, it's one tap away.
Retail
The kiosk prints a ticket with a QR code. Scanning it puts the bet in the app, where it can be sold during the game. The counter can buy it back too, and every walk-up customer becomes a known account.
Sportsbook tickets follow each state's retail rules. The QR links the ticket to an account only when the player chooses to scan it.
Responsible play
The same tools regulators ask for, placed where players actually look: next to their bets and their balance, not in a policy page.
Players set a daily amount and a time limit before their first bet. The bets panel shows how close they are.
After three hours of live betting, the board shows a short check-in with their limits and a one-tap break.
Raising stakes right after losses triggers a pause and a summary of the day before the next bet goes through.
A break of a day, a week or a month, available from the account panel at any time.
You have $145 in play today, against your $300 limit.
What you keep
No re-platforming. The player layer sits on top of the odds feed, risk system and account platform an operator already runs, so it can launch inside a season.
Licensing
We'd start with a pilot in one state or one property: the game screens, selling, type-a-bet and retail tickets, on your current odds and risk. Exchange trading turns on once you have a partner for it.